Advertising review
Start with the question your account can answer
Higher costs or fewer recorded conversions can have several explanations. Define the period, outcome and account evidence needed before attributing the change to tracking, campaign structure or creative.
Three separate checks
Match the question to the evidence
Measurement and consent
Compare the conversion definition, actual tag behavior, consent states and provider observations. A visible tag alone does not prove processed conversion data.
Campaign performance
Use the authorized account’s period, spend, targeting and results. Public ads do not establish CPA, ROAS or why a campaign changed.
Creative and destination
Inspect the actual ad, landing page and intended customer action. Distinguish a copy observation from a measured performance result.
Before granting access
Agree the read and the deliverable
A proposed review identifies the exact account, read scope, period and questions. A written diagnostic or recorded walkthrough should show its evidence, uncertainties and prioritized next checks. Account changes and spending need their own authority.
Original event page
The Q4 event offer is historical
This address previously advertised a Web Summit 2025 diagnostic. Its free price, 24-to-48-hour timing and algorithm claims do not establish current terms or performance.
Contact Markster
Discuss an advertising review
Describe the account question and period you want to examine. We will agree the scope before requesting access.
Email hello@markster.ai.