For MSPs & IT providers

“Every engineer is billable. Nobody owns new logos.”

Markster runs your MSP’s outbound, content, reply handling, follow-up, and CRM as one operated system, so new logos land while the team stays on tickets. A named Markster operator owns the cadence; you keep the close.

Get my MSP growth plan See how it runs
The ticket treadmill

Every client ticket gets an SLA. Your own new business gets whatever is left after the queue clears.

A client ticket
  • An owner, an SLA, and an escalation path
  • Tracked from open to resolved
  • Reviewed in the QBR, every quarter
Your own new business
  • Prospecting that stops the moment the queue spikes
  • Quotes sent and never chased
  • MRR growth resting on one referral chain

You run other people’s systems better than anyone. The gap is that nobody runs the one that feeds you.

How it runs

Your whole growth, operated as one system.

Not software. Not an agency. One operated growth function.

The work of a revenue team, run as eight connected Programs.100+ recurring revenue jobs all in your voice. A named Markster operator owns the result and the cadence; you approve the plan, the voice, and the sequences.

Strategy & Offer
  • Positioning & messaging
  • Offer and pricing angles
  • What to say, to whom
Audience
  • ICP & target lists
  • Intent & enrichment
  • Market & competitor research
Reach
  • Prospecting & outreach
  • Channels that fit your buyer
  • Sequences in your voice
Conversations
  • Reply handling & qualifying
  • Meetings booked
  • Follow-up that never drops
Conversion
  • Landing pages & lead magnets
  • Proposals and next steps
  • What converts, tested
Pipeline
  • CRM kept clean
  • Pipeline & forecast
  • Nothing sits untouched
Authority
  • Content, SEO & blog
  • Brand & social presence
  • Proof and case studies
Control
  • Reporting - what moved
  • Your approvals and vetoes
  • Optimized every cycle
See everything it runs
It runs continuously - each cycle compounds.
Ready when you are

Give your business its own growth account.

One short call - no pitch, no pressure. We tell you straight whether it is a fit, and what it would run for you.

Get my MSP growth plan
Build it, or run it

A growth function is expensive to build and manage.

In-house it’s multiple jobs to hire, ramp, tool, and manage. Most managed service providers scope Markster against one growth hire, not a full in-house build.

Build it in-house
Someone to own new businesshire and ramp
A content and SEO leadto manage
CRM and pipeline opsto wire up
A whole growth functionquarters to build
Run it as one system
No headcount, no ramp✓
No separate channel handoffs✓
No contract, cancel any month✓
Target missed after ramp: fee waived, capped at 60 days✓
This is for you if
  • Your retention and service quality are genuinely good
  • New-logo growth depends on referrals and word of mouth
  • You want outbound and follow-up run without pulling engineers off billable work
Not a fit if
  • You have no defined stack, vertical, or service tier yet
  • You want spray-and-pray volume over right-fit accounts
  • You expect guaranteed contracts regardless of the market
Worth reading first
MSP questions

What business owners ask first.

Will this flood us with prospects we cannot onboard? +
No. The plan is built around your onboarding capacity and your tech bench. You approve the target profile and the pace before anything runs, and the cadence slows when the queue is full.
Do you replace our PSA or RMM? +
No. We operate the growth work around the tools you already run. Your PSA, CRM, ticket history, and client data stay yours.
Who actually books and runs the discovery calls? +
We run the system that fills the calendar - targeting, outreach, reply handling, follow-up, and the CRM record. You and your vCIO run the technical discovery and close the contract.
Will the outreach sound like us and not like a template? +
Yes. We build a voice profile from your real proposals and how you already write to clients. You approve the voice and the sequences before anything ships.
Can you target a specific vertical or compliance niche? +
Yes, and it usually works better. Targeting by vertical, stack, or compliance requirement is part of the Audience Program you approve up front.
What does it cost? +
It is fit-based, not one-size. Most providers scope it against one salesperson, not a full go-to-market team. A simple test: if one new right-fit contract would not comfortably cover the fee, we are probably not a match yet.
Our guarantee

Grow new logos without pulling anyone off billable work.

We agree the target, the ramp period, and the acceptance criteria up front. If Markster misses the target after the ramp while you hold up your end, your monthly management fee is waived until we recover the miss, capped at 60 days. Pre-paid, no contract, cancel any month. A named Markster operator owns the result and the cadence; you approve the plan, the voice, and the sequences, new plays always come to you first, and you can steer or veto anything, anytime.

Get my MSP growth plan Not ready to talk? See how it runs.

You get the plan either way. We only work with managed service providers we are confident we can help. You keep your stack, data, and contacts.